If you’ve started a new business and are wondering how to protect your brand, there are several ways you can do this.
Your brand is more than just a logo or a name – it’s your reputation and voice. So, what if someone uses your brand identity without permission? Unfortunately, brand theft and infringement still exist, and businesses of all sizes face the threat of it. To avoid intellectual property disputes, you need to ensure you know how to protect your brand name and logo going forwards.
Watch the video below, in which solicitor William Newton explains how you can protect your brand as you grow it.
How to Protect Your Brand Transcript:
When setting up a new business, there are many factors that you need to consider on the legal side, one of them being brand protection. In particular areas of business, obviously, your brand is important, particularly as you grow it, and it’s important to consider how you go about protecting that part of your business.
Typically, in intellectual property law, as we call it, there are automatic protections that come about, such as copyright. However, rights such as this are limited, and it’s always worth considering, particularly with logos and unique names, whether or not you want to trademark or register a trademark for a brand.
If you have any queries or questions on how best to protect your brand moving forward, I’d be very happy to have an initial chat with you about what we can do to help in this area.
Want to Learn More about How You Can Protect Your Brand?
Don’t wait for infringement to become a costly lesson. If you want to learn more about how you can protect your brand or require legal advice on intellectual property law, please do contact us today.
Our specialist solicitors are well-versed in this business legal service and would be delighted to help you navigate it.